HOMEDICS GROUP CANADA

POWERMAT & THE SHARPER IMAGE PRODUCT LAUNCH

THE STORY

Annually, Future Shop holds a sales conference for their top performers in a “fun in the sun” destination which serves as an educational/training opportunity to learn about new products.

Sixty of the top Future shop sellers gathered on the picturesque island of the Bahamas for the exciting launch of two HoMedics brands in their stores, Powermat and The Sharper Image.

hala inc. chose a James Bond 007 theme which was weaved into all the communications pieces, the unique décor and fun entertainment which included a roulette table, a Russian bouncer, and Bond Girls serving martinis and chocolate cigars.

WORDS FROM OUR CLIENT

“Hala and her team are incredible! They managed a huge dual brand product launch at an out of country conference in Bahamas. It was inventive, fun, attention-grabbing! I didn’t need to worry because every detail was planned perfectly.”

Martin Cohen
Vice-President, HoMedics Group Canada