PLAN INTERNATIONAL CANADA CHANGE THE BIRTH STORY CULTIVATION EVENT THE STORY Plan International Canada held a cultivation event at the Aperture Room in downtown Toronto where an intimate gathering off 100 notable guests listened to speakers and watched videos about the #changethebirthstory campaign. The goal of the initiative is to raise awareness on several key topics such as sexual reproductive ... Read More
RYERSON IMAGE CENTRE SCOTIABANK CONTACT PHOTOGRAPHY FESTIVAL LAUNCH PARTY THE STORY The Scotiabank CONTACT Photography Festival is the largest photography festival in the world that runs for the entire month of May all throughout the city of Toronto. This year the Ryerson Image Centre and Ryerson School of Image Arts hosted the prestigious launch festival at the Ryerson University campus. ... Read More
ROYAL ONTARIO MUSEUM ROM CENTENNIAL BALL THE STORY The ROM’s Centennial Ball was a stunning and exclusive affair, welcoming 600 guests the opportunity to experience the Museum like never before. Upon arrival, attendees were treated to an exterior light animation that turned the exterior façade of the iconic building into a kaleidoscope of beautiful colours and patterns. Inside, guests were ... Read More
TIM HORTON CHILDREN'S FOUNDATION BLACK-TIE GALA: BRIGHT LIGHTS FOR BRIGHTER FUTURES THE STORY The THCF gala was an opportunity to shine a bright light on their campers and to celebrate the tremendous impact that the funds raised has on thousands of disadvantaged youth. We took the guests on a beautiful journey from sunrise to sunset, representing a day at camp. ... Read More
TORONTO PUBLIC LIBRARY FOUNDATION 10TH ANNIVERSARY OF THE BOOK LOVER'S BALL THE STORY The 10th anniversary of The Book Lover’s Ball was celebrated in the revitalized Toronto Reference Library for the first time ever. As guests entered the beautifully lit atrium of the Toronto Reference Library, the focal point of the room was a three-storey projection screen suspended above the ... Read More
CHILDREN’S AID FOUNDATION 20TH ANNIVERSARY OF THE TEDDY BEAR AFFAIR THE STORY The Teddy Bear Affair has earned a stellar reputation for delighting its guests with unprecedented and entertaining performances. The 20th anniversary was no exception. The event featured a spectacular Ice Ballet and Aerial skating show featuring skaters, cirque acrobats and world-renowned performers Kurt Browning and Michael Burgess. This ... Read More
CANADIAN STEM CELL FOUNDATION RENEW THE WORLD GALA THE STORY The Renew the World Gala celebrated the 50th anniversary of the discovery of stem cells by two Canadian scientists and officially launched the Canadian Stem Cell Foundation. Each table was hosted by a renowned stem cell scientist and a celebrity. We transformed a Mercedes-Benz car dealership into a beautifully lit ... Read More
CHILDREN’S AID FOUNDATION GUTTER GALA THE STORY The Gutter Gala was a corporate bowling fundraiser, as well as a student project organized by Humber College Fundraising students under the supervision and leadership of Hala Bissada who taught the special event course. The event had all the glitz and glamour of a black-tie gala, complete with red carpet, champagne reception, live ... Read More
OXFAM CANADA OXFAM TRAILWALKER THE STORY hala inc. launched the North American debut of Oxfam Trailwalker, one of the greatest fundraising team endurance events held around the world, just north of Toronto, along the Ganaraska Trail. Teams of four hiked a gruelling 100 km over 48 hours. This logistically complex event required a six day installation and on-site management of ... Read More
CHILDREN’S AID FOUNDATION TEDDY BEAR AFFAIR: BEST OF BRITAIN THE STORY The Teddy Bear Affair’s “Best of Britain” welcomed 800 guests to experience everything Britain has to offer. The set-design for this year’s gala was a replica of Tower Bridge. It was specially built with cables, monkey bars and protruding rods to allow for a uniquely choreographed show that included ... Read More